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Kellogg’s: Eliminating Manual Data Searching to Advance Sales Analysis

“Before Tibersoft, when it came to data and end-user information, it was a wild guess. The data was often corrupted and created big lags – sometimes up to six months. There was a lot of duplication. Having access to data that would help measure KPIs was a luxury.”

– Vlad Georgiev, Senior Manager Sales & Trade Strategy, Kellogg’s

 

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